#Brand #Story #content #Business
A Brand Story is more than just content for any Business.
#ONPASSIVE #GoFounders #AshMufareh
A Brand Story is more than just content for any Business. It is a complete picture which is made using facts, feelings, and interpretations to inform customers about their brand. A great brand story is a narrative about your brand and informs customers about the motive behind starting your business and why they should trust you.
Most of the Brands are increasingly adopting and using the power of stories to transform their identity and presence in the competitive market. Even iconic brands such as Coca-Cola, Disney, and Apple have their own brand stories that are legendary in status.
Brand storytelling is considered as a powerful way to build lasting connections with the audience and consumers. A compelling brand story can engage customer, foster loyalty and elicit emotions by creating a meaningful relationship which goes far beyond the product and service.
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