#storytelling #matter #profits


Why does storytelling matter for non profits?

#ONPASSIVE #GoFounders #AshMufareh
Everyone is a storyteller in their own way. Although many people don’t realize their creative or artistic side of storytelling, each individual grows by gaining knowledge and sharing stories with others right from childhood, starting from the school books to the moral lessons taught by the elders.

Stories help people to understand each other and the world in a much better way. Similarly, nonprofit companies or organizations need to rely on stories in order to connect with their supporters and audience while building a community around their goal or mission.

Nonprofits can illustrate the identified problems, articulate solutions, and develop a strong emotional connection to attract donors or supporters using stories.

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